Assignment 20A- Growing your social capital

• Domain Expert
• The person I made contact with is named Brian (I will not include the last name to comply with the wishes of the individual. This applies to all of the people I talked to). He is the President of CED Holdings, which is the company my mother works for. He has been with the company for many years now. However before joining the company he was a stock broker on wall street. He is incredibly intelligent and is a great resource. He fills the role of a domain expert because he works very closely with the prices and charges of the apartment industry. He also is very familiar with the laws and limitations that are involved with the market. I have met him many times before and have even had him at my house before to have dinner with. I contacted him by calling him and asked him to listen to my pitch for my product and give me feedback on the product. He gave me some great feedback and ways to adjust the product to better fit the market. He expects me to use him as a resource again and wants me to keep him updated on how I would develop the product further. He will be able to help me exploit an opportunity in many ways. First he gives me honest feedback on ways to improve the product and ways to make the product fit better into the market. He also tells me the way the market works and how people react to many various changes in the market.
• Expert on the Market
• The second person I contacted is Johnathan and he is the President of Concord Management. He has been with this company since I have known him. He has a lot of insight into the market as well. He knows a lot about the customers that I am targeting considering he is the supplier of apartments. I have also met him multiple times just like my previous contact. I contacted him with a phone call and did the same thing as I did with my last contact. I had him listen to my pitch and give feedback as an expert. He gave me some great feedback and also expects me to stay in contact. Including him in my network will be a great advantage for many of the same reasons that having Brian in my network will benefit me. 
•  Important Supplier
• The last person I contacted is named Sally. She is the Vice President of Operations at Concord Management. For as long as I have known her she has worked with my mother in the company. She handles many of the interactions with other companies, such as selling apartment properties to other companies, and management of apartment properties. She is an important supplier in that she manages a large number of apartments across the United States that could end up being places that end up working with my product. I have known Sally for many years and she has seen me grow up. I contacted her with a phone call and asked her to listen to my pitch and tell me whether or not she would have her properties listed on my product and if not why. She wants me to stay in contact and let her know how I continue to develop this product so she can continue to provide me with feedback. Having her in my network is a huge advantage since I could have places to put into my product and get my business underway.
• Reflection
• This experience will have me reach out to people that I already know in order to grow the connections I have and maybe reach out to people that they know. This experience definitely differed from past experiences since it required me to pitch to professionals in the market I intend to go into. This was nerve racking even though I already knew these people. It also required me to build a little confidence in order to effectively pitch and try to develop this product as far as I could.