- Who: My first interviewee was a home owner who is considering moving currently. He told me that he is only considering moving into another house and not an apartment. He told me that he would most likely not use this product seeing as how the housing market does not fluctuate as much as the apartment market. He also brought up a great point that you can not really buy a house without a real estate agent, who will do close to what my product is offering and then some. He told me that it would be most useful to those looking for an apartment because you don't need to go through as many legal procedures as you do with a house.
- My second and third interviewees are two guys who live in my dorm. They brought up that not everyone who lives in a college town is looking to live in an apartment. They told me this because they are going to continue to live in dorms the rest of their time at UF due to them receiving financial aid that allows them to live at the dorms without paying out of pocket. They did say that if they had been looking they would have considered using the product.
- My last two interviewees were people looking to find an apartment but do not trust using websites and prefer to go to the physical location. They told me that they do not trust in websites or services that offer to do the research for you. They said that no matter what the product or service may say they are inaccurate more than three quarters of the time. They continued to stand by this point even after I continued to explain to them that the product would be updated constantly.
- What: My interviews helped me to realize that this service is going to almost be exclusively used for apartment seekers. This is due to the fact that there is more legality's that need to be handled by someone such as a real estate agent who will do what my product does currently.
- Why: I believe that the need is not entirely different. What I believe it is, is that depending on peoples preferences and area or type of living accommodations they are searching for drives them to other sources and away from places like my product.
Who: Those looking for apartments. Those looking for houses.
First time searchers for living Those who are not trusting of
accommodations. online services.
What: Take away the stress and long search Replacing someone like a real
time associated with apartment searching. estate agent.
To provide a place for accurate information Taking away any need to search
as a starting point. beyond one site.
Why: Many people are overwhelmed by the
amount of time and effort it takes to find
a place to live.
Cameron excellent job with this hypothesis part two scenario that you proposed! I really like your explanation for inside vs outside the boundary -- you're description of online services v accommodations is great
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